Landing Page Content
Contact CharuWriterLance for constructing your content ‘runway’ to allow your prospects a smooth ‘landing’ and your business a great ‘takeoff’. Contact us today.
A landing page is a great way to make a good first impression and increase brand value. While a landing page achieves an average conversion rate of 9.7%, companies having 10-12 landing pages achieved a 55% boost in leads. Great right!!!
It’s time to back your ad campaigns and online promotions with precise and concise landing pages. Here’s how:
Your website’s homepage is a generic roadmap for information, while the landing page is a personalised guide with a specific call to action. No prizes for guessing which converts better.
Mine Customer Data
An interested customer arriving on your landing page and filling out a form is providing valuable information that can help you build or validate marketing personas.
Fuel Multiple Marketing Channels
Content is the fuel for any marketing strategy and landing pages are a gold mine of content for the marketer to share on social media, use in email campaigns and even PPC ads.