Social Media Marketing Service
Ready To Frame Your Brand’s
Social Media Presence?
CharuWriterLance
Social Media Marketing Service For Businesses
The phrase ‘man is a social animal’ that takes on a new, multidimensional meaning in today’s age when an estimated 4.95 billion people are on social media daily! That is a whopping 61% of the world’s population. And that number is estimated to grow to 5.17 billion before the beginning of 2025 itself. Social media marketing, the creating and sharing of content on social media platforms to achieve marketing and branding goals, is becoming more important literally by the day!
The criticality of social media marketing in India, including Bangalore, is evident from the fact that among internet users aged between 16 and 64, India leads globally with an impressive 11.5 social media accounts per user—nearly double that of the second-ranked United States. In Bangalore, a significant portion of young adults are highly active on social media, with approximately 11% spending more than four hours daily on these platforms.
This extensive engagement underscores the importance of targeted social media strategies in the region. Social Media Marketing Agencies vs. In-House Teams play a pivotal role in tapping into this potential. With users spending an average of 144 minutes daily on social media platforms, your brand or company is missing out on a huge opportunity if you are not using social media marketing for business.
Social media marketing involves activities such as posting text and image updates, videos, and other content that engages and attracts the target audience. Content writing and creation is the critical precursor to all of these. The ultimate goal is to drive website traffic, increase brand awareness, and generate leads or sales. And content is both – king and queen – to do this! If you want to start with expert social media marketing agencies, CharuWriterLance offers comprehensive services tailored to your needs. Learn more about What Social Media Marketing Agencies Do.
How Can We Help? What CWL Brings to the Table?
Welcome to CharuWriterLance (CWL), your ultimate destination for premium social media marketing services. Our team of content writers and social media experts are dedicated to delivering innovative content and design solutions for social media marketing with just one objective – to propel your brand’s growth higher, stronger and faster. At CWL, we possess the creativity of the best content writing agency and the charisma of a successful digital marketing company.As a leading branding agency in Bangalore, we ensure your social media strategy aligns seamlessly with your brand identity, creating a powerful and consistent presence across all platforms. And that’s what makes us the best social media marketing agency in Bangalore. Our strengths include:
Content Creating
Whether it is text-based posts, infographics, images, videos, and any other multimedia content our team creates high-quality content that is engaging, and relevant for different social media platforms.
Copywriting Skills
CWL’s core strength is its seasoned team of content writers who have been offering premium content writing services in Bangalore for over two decades. From headlines to captions to posts, our content is compelling, engaging and persuasive.
Strategy Building
We are quick at understanding the target audience and developing a comprehensive social media strategy in alignment with the overall marketing goals of the business. Whether it is planning content calendars, posting schedules, and drawing up campaign strategies, we have it all covered.
Platform Expertise
Facebook, Instagram, LinkedIn, Reddit and Quora are all different platforms, though they are bunched under social media platforms. As a social media management agency, we understand the demographics, strengths and nuances of these different platforms and tailors content accordingly.
Visual Communication
It is well established that visual content often performs well on social media platforms. CWL offers you the ability to convey messages effectively through visual elements, including graphic design and video production.
Our strategy
No social media marketing agency will state its strategy outright! Being a specialised and niche team of social media experts, CWL is no exception. However, our broad strategy stands on four pillars:
Listen
Our greatest strength in communication is our ability to listen not just to our clients, but also to the changes in the social media landscape. We are all ears to your company’s vision, mission and guidelines. We also understand the target audience’s sentiments and observe, analyse and comprehend social media trends. That is what provides us with our unique and valuable insights.
Plan
The planning phase at CWL is all about defining objectives, building a social media marketing strategy to achieve that and finally crafting a content calendar.
Execute
After making a plan to execute, we execute the plan! We create and disseminate engaging content that is in alignment with the brand across the selected social media platforms.
Optimise
We feed on feedback that comes directly and indirectly from the company and the audience to gain better understanding and insights. We leverage these insights to refine our strategy, ensuring it remains agile and adaptive to the dynamic social media landscape.
Benefits
Connect with a diverse audience, enhancing brand awareness, visibility and acceptance.
Foster greater engagement and loyalty through direct interaction.
Achieve real-time communication with customers and clients.
Save on costs compared to traditional marketing channels.
Drive more traffic to websites, resulting in increased lead generation and sales.
Boost overall online visibility by influencing search engine rankings.
Facilitate rapid distribution of content via social media platforms, increasing content reach and impact.
Establish brand authority by fostering credibility and trust among the audience.
Why Choose CWL?
CharuWriterLance (CWL) stands as the best social media marketing agency in Bangalore simply based on its unparalleled content writing, design and digital know-how.
We have built a team of seasoned professionals who, based on their two decades of experience, understand the subtle nuances in drafting compelling content. We have a proven track record in servicing a wide range of industries with content that resonates with diverse audiences. What truly delights CWL clients is our superfast turnaround time without compromising quality. All our testimonials show that clients trust CWL for consistently meeting and even exceeding expectations.
While reliability is at the core of our service ethos, our services are very fairly priced, providing great value for our customers. We do this because we greatly value our customers and are committed to fostering lasting relationships. We believe in the sustained growth of our clients, and our focus on building meaningful connections ensures that our partnerships transcend transactional boundaries, resulting in mutual success.
Choose CharuWriterLance, the best social media marketing and branding service company in Bangalore – where experience meets excellence, and relationships are nurtured for lasting impact.
How can social media marketing benefit my brand's online presence?
Social media marketing takes your brand from ground zero to a world stage. It improves your brand’s awareness, engages with existing customers, attracts potential customers and ultimately, leads to higher sales and greater ROI. In another angle, a good social media marketing strategy increases your brand’s rankings in search engine results pages and provides a boost to website traffic. This also benefits you ultimately as higher sales and greater ROI.
Which social media platforms are most effective for business marketing?
The best social media marketing platforms for businesses and brands include Facebook, Instagram, YouTube, LinkedIn, TikTok, Twitter, and Snapchat. Each of them have their unique demographics, content type, strategies, strengths and weaknesses. For instance, which Youtube is most engaging, it demands heavy resources. On the other hand, Instagram is engaging and reaches a young audience but has high ad costs. Depending on the nature, size and industry of your business or brand, you could opt for a mix of the above.
How does your agency tailor the social media marketing strategy to individual business needs?
Everything begins with research and understanding of the special needs and goals of the business and brand. As a top-notch social media marketing company, we conduct a comprehensive analysis of the industry dynamics, target audience and other nuances. Based on these, our expert team comes up with a content dissemination strategy after which the content is created, posting schedules drawn and engagement methods determined. Our eyes and ears are always open for feedback, direct (from the client and comments) and indirect (from research of data analytics).
What role does content play in a successful social media marketing strategy?
The phrase, ‘Content is king’ is a cliche for a reason! No social media marketing strategy can be made without content. Content is the ‘food’ that the ‘waiters’ called social media serve. Ultimately, it is only good content writing that captures attention, fosters trust and loyalty. It is the supreme catalyst for user engagement. Social media marketing helps in accelerating the discovery of content. It only introduces your potential customer to your brand. All the communication after that is done by your content alone.
How do you ensure brand consistency across various social media channels?
Any social media management agency will tell you that if your brand has to be consistent across social media channels, then all the elements of the brand - colours, fonts, styles, imagery, design etc - need to be consistent across platforms. So, we begin with understanding the brand guidelines and help you develop them in case they aren’t decided yet. The brand guidelines serve as a compass to which our team rigorously adheres to while creating and posting content. While the teams managing the different platforms vary, the content writing and creation is done by a core team that is in regular touch with the brand. Regular internal audits and quality checks further reinforce consistency.
What sets your agency apart in terms of social media content creation?
What distinguishes Charu Write Lance as the best social media marketing company in Bangalore is our honesty and transparency. We are dedicated to always delivering high-quality content that aligns perfectly with the clients’ goals. In fact, we even do one revision (if the client seeks it) totally free of additional cost! Timely delivery is ingrained in our ethos as is cost-effectiveness. Importantly, we engage in upfront discussions, clearly defining milestones and deliverables, fostering a collaborative relationship. Our strict adherence to agreed-upon timelines and deliverables further solidifies CWL as a trusted partner for social media content creation.
How do you measure the success and ROI of social media campaigns?
CWL employs a multidimensional approach to measure the success and return on investment (ROI) of social media marketing in India. For starters, the growth and engagement metrics will be visible to the brand from the social media platforms themselves. CWL makes use of robust tools like Google Analytics and Facebook Insights to track all the pre-decided key performance indicators (KPIs) - engagement, reach, click-throughs, and conversions. We calculate the cost to achieve the different stages of the marketing funnel (Awareness, Interest, Consideration, Intent, Purchase and Post-purchase) and make adjustments to the strategy as necessary.
What is the importance of community engagement in social media marketing?
Community engagement is vital to achieve social media marketing success. In fact, this is the wet dream of any social media marketing strategy. When we actively engage with the audience, unconsciously trust is built into them and that brings about brand loyalty. Look at the sense of community that exists around Royal Enfield bikers in India! Such a community is the true fan-following a brand or business needs. Community interactions also provide valuable feedback and insights. Real-time insights from an engaged community aid in staying relevant and adaptable to market shifts.